2017 is proving to be an exceptional year for real estate mediation in Portuga, more specifically in Lisbon and Porto. KW Ábaco is no exception and revealed that, in the first 9 months of 2017, it already exceeded the volume of properties traded throughout the year 2016.
Regarding this growth, Nuno Ascensão, Operating Principal of KW ÁBACO, stated that:
We added to Ábaco's strong presence in the Lisbon market the best training in the real estate sector. The result is an increase in the productivity of our consultants. This cumulative result leads us to extraordinary results.
This Market Center also revealed that August was the best billing month since the company's foundation. Now, with a new growth record, in which more than 170 million euros are accounted for in real estate transactions, KW Ábaco predicts that this growth rate may accelerate next year, based on this forecast the presumed increase in the productivity of its employees. consultants thanks to two innovations that KW Portugal introduced in 2017:
- the Career Growth Initiative , a weekly program, developed so that consultants receive guidance in order to achieve their commercial and financial objectives;
- and BOLD , a transformation and conditioning program for real estate agents, which only in the first edition led participants to increase their fundraising by 108%.
Nuno Ascensão also considered that:
The new dynamics of the real estate market in Lisbon verified in the last year has influenced the pace of development of the company. The exponential growth of KW Ábaco is the result of the application of the models and systems of Keller Williams by consultants, which brings differentiation to the real estate market and weighs in the preference of customers.
The client is increasingly demanding and it is the responsibility of the mediation, through the voice of the consultants, to ensure that it adds value. Knowing the market and putting the client ahead of any other interest will be the hallmark of a Keller Williams consultant ", adds Nuno Ascensão.
Keller Williams is a multinational originating in Austin - Texas, and after consolidating its growth in the North American continent (USA and Canada) it started its worldwide expansion, having arrived in Portugal in 2014. Currently, KW Ábaco has three Centers (Market Centers) in Benfica, Campo Pequeno and Santos and includes more than 300 real estate consultants and employees.