There are houses that enter the market and, within a few days, receive visits, inquiries, and offers. Others stay there, week after week, accumulating views without anything happening. And believe me, it has also happened with some of the properties I accepted to promote. The ad remains online, the owner starts by saying that "it's a matter of the right person showing up, someone falling in...
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Real Estate Mediation
Real Estate Mediation is the activity that allows you to establish a bridge between property owners and buyers and monitor the entire process, from the promotion and visits to the property until the time of writing. This is an activity strongly regulated by the responsible entities and hence the need to monitor and get to know all the news and information about it. This is what I will be doing on this page through articles and news.
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For many years, this was a question that made sense. Two decades ago, when selling a house depended much more on: the agency's showcase, newspaper ads, phone contacts, internal databases, and the consultant's personal network... "having clients on file" was a common question.
The owner wanted to sell. The agency claimed to know...
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It's not an isolated case. Almost everyone has been deceived (at least a little) by a beautiful ad. And today, with editing, wide-angle, home staging, and cinematic videos, it's increasingly easy to sell a feeling... instead of the real house.
The secret is to learn to read between the lines before wasting time with visits or, worse, with illusions and disappointments. Take...
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Labour Day: can AI change the rules of the game?
136 years ago, in Chicago, more than half a million workers took to the streets to demand what we now take for granted: an eight-hour working day. The police dispersed the demonstration by force. There were deaths, injuries, and trade union leaders were unjustly hanged. The world watched in shock.
In 1889, the International...
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In a world obsessed with conveniences and shortcuts, there is something fortuitous about achieving the same exceptional result twice in a row. But if there's one lesson that poker teaches those who have played for a long time, it's that: no one chooses the cards they are dealt, only how they play them.
Being distinguished as the No.1 Consultant of KW Portugal for two...
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There are several new developments this year, primarily in the fiscal and regulatory landscape. The Government has launched an extensive package of measures aimed at rebalancing the market, with further changes expected in the coming months.
In this January 2026 Real Estate Snapshot, I will provide a more comprehensive summary as we start the year, covering the latest...
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More than just a simple wish list, New Year's resolutions reveal something deeply human: the irresistible urge to start over. And when it comes to our home, the desire to renew the space where we live and, so often, to change houses, context, and chapter. Who has never felt this inner call?
A tradition over 4,000 years oldNew Year's resolutions are not a modern invention nor...
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Today, I share this story not as a lament, but as one of the most important lessons I have learned about sustainability, efficiency, and, above all, about providing excellent service to my clients.
The Trap of Geographic Distance and Invisible CostsThe profession of a real estate consultant has a particularity that requires rigorous management: we invest our time, energy, and...
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