Keller Williams Portugal - Market Centers KW

KW Portugal is to be congratulated! Keller Williams continues to surprise with its impressive growth in Portugal, having reached the 3rd position in the national top of the real estate sector , in just 7 years, quickly approaching the 2nd position.

To achieve these results, KW bases its growth on Market Centers, which are large Business Centers with more than a hundred real estate consultants in each one, and where training and support for the consultant are superior to what is provided by a simple real estate agency. Each Market Center belongs to a franchisee, and some franchisees have up to 4 MKCs, as you can see below.

The current network of Market Centers in Portugal (31 Market Centers, 19 Franchisees and more than 2,600 professionals) continues to grow year after year, with the objective being to continue to grow in order to cover 75% of the national territory, with a greater focus on urban areas.

Keller Williams Portugal - Market Centers Network - May/2022

The geographic location of Keller Williams Portugal focuses mainly on the coast of the country, however, the activity of each Market Center often exceeds its closest area of influence, and the respective consultants can carry out transactions all over the country.

Nuno Ascensão, CEO of KW Portugal, reinforces the commitment to the growth of Keller Williams in Portugal in the coming years:

We have the very clear objective of making the 50-10-5 vision materialize:
50 Market Centers, with 10,000 Consultants in Portugal in 5 years.

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This is the motto of the corporate culture of the brand created by Gary Keller and Joe Williams in Austin, Texas, in 1983 and that still inspires more than 183,000 associates spread across 36 countries on 6 continents of the world.

KW-Keller Williams was the first company to make a difference to the rest of the industry by shifting the focus from the organization to the... View more

Red Day 2018

From the reconstruction of degraded spaces, the remodeling of worn-out areas and even the reforestation of burnt areas, these will be some of the volunteer actions that KW associates will make happen throughout the country.

In Portugal, some examples of these initiatives are as follows: painting of rooms at the APPACDM Porto Occupational Activities Center, in which the members of KW... View more

Regarding this growth, Nuno Ascensão, Operating Principal of KW ÁBACO, stated that:

We added to Ábaco's strong presence in the Lisbon market the best training in the real estate sector. The result is an increase in the productivity of our consultants. This cumulative result leads us to extraordinary results.

KW Portugal introduced in 2017:This Market Center also revealed that... View more

Red Day 2017

These actions took place from the north to the south of the country from Braga, to Porto, passing through Vila Nova de Gaia, Famalicão, Coimbra, Leiria and Lisbon and also through Abóboda, Almada, Oeiras, Cascais, Portimão and Alcantarilha. In the Autonomous Region of Madeira an action also took place in the city of Funchal.

In all, there were 19 concrete actions to help institutions... View more

Red Day 2016

In BragaHabitat for Humanity Portugal , in the Braga area, dedicating themselves to the completion of a family home. The volunteers' objective is to contribute to the well-being of a family and promote their integration into the local community.

In Cascais

In Famalicão

In Lisbon,

... View more

Red Day 2015

Every year, on the 2nd Thursday of May, we celebrate this day by making a difference in the lives of others. Contributing to improving the communities we serve is at the heart of the Keller Williams culture. This is a way for KW associates to “return” to the communities and places where they live and work, a part of what they received from them. This year there will be more than 100,000... View more